When you're setting up a cash-based mail order operation, the first decision is a practical puzzle: do you buy the knowledge that helps you generate orders, or the hardware that protects the cash after the sale? In the cash handling mailroom, that's the real fork in the road between the two items here. One is a turnkey business guide from R.E. Neuman. The other is a lockable all-metal cash drawer from GoldBrush. Your choice depends on whether you're still planning your business or already taking payments.
Quick verdict
If you're at the very start and need a system for getting money to come in, the book is the more logical low-cost first step. It won't hold a single bill, but it will show you the direct marketing path that leads to orders. If you already have customers, a counter, and physical cash piling up, the cash drawer is the more urgent buy. It gives you a lockable home for bills, coins, and cheques, and it's built to take daily abuse.
| Product | Listed price | What you get | Best for |
|---|---|---|---|
| MAIL ORDER Cash Flow Start up System book | USD 17.99 | R.E. Neuman's guide to mail order marketing and business start-up | Learning the business before buying hardware |
| GoldBrush Cash Drawer 16\" POS System | USD 69.99 | Lockable all-metal drawer with 5 bill trays, 5 coin trays, and a cheque slot | Securing cash at an active point of sale |
Where each product wins
The MAIL ORDER Cash Flow book wins on price and timing. It's a low-cost introduction to the mail order model, and it's easy to read before you invest in equipment. The GoldBrush drawer wins on function and durability. It's a physical asset that serves you every single transaction, with a heavy-duty metal body and a matte black finish that hides smudges.
Product notes
MAIL ORDER Cash Flow \"Start up System\" Book
This is the idea-stage purchase. R.E. Neuman's guide is a brand-new, English-language book in the Business & Economics section, and the topic is marketing. The book offers a turnkey approach to building a mail order venture from the ground up. For $17.99, you get the full educational foundation at a low price. Choose it if you're still shaping your business plan and want to learn direct marketing before spending on hardware. The clear limitation is that it only generates a plan, not physical cash storage. Once your first orders arrive, you'll still need a drawer, a till, or a bank routine to manage the money safely.
GoldBrush Cash Drawer 16\" POS System
This is the execution-side purchase. The GoldBrush drawer is a 16-inch, all-metal unit with five bill trays, five coin trays, and a dedicated cheque slot, so it can handle mixed payments from a busy day. It comes with a lock and key, and the black matte finish resists fingerprints. At $69.99, it's an investment in organization and security at your checkout point. Pick this when customers are already handing you cash and you need a sturdy, lockable place to put it. The limitation is that it doesn't help you attract orders or increase sales; it only stores what's already in your hands. If you're still in the planning phase, you could hold off until the cash starts coming in.
Final choice by use case
- Still learning the mail order business? Start with the MAIL ORDER Cash Flow book. It gives you the marketing roadmap, and you can buy a drawer later when sales begin.
- Already running a cash-taking counter? Go straight to the GoldBrush Cash Drawer. It's durable and ready for a full day of transactions.
- Can you get both? They actually work well together: the book helps you generate the cash flow, and the drawer helps you hold onto it.
